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BLUR

Friday, April 26, 2013



Having seen tons of magazines featuring BLUR jewelry, I was quite taken by their edgy take on your regular jewelry, a fresh lease of air from all those cute, pink stuff that you get to buy from all other shops. Bright, bold, feisty is what describes Blur the best. Blur is not for the weak hearted. Blur shop is situated within the Esbeda shop in Phoenix Mall (1st Floor) and I had a tough time finding the shop. Once in, a small section is dedicated towards Blur jewelry.

Blur was conceptualized and brought to life by Shruti Bheda.

The winter collection was filled with neon colors, spikes, skulls, animal motifs, and studs. My husband hated the collection, but the rebel in me loved the collection. Wish I could have bought some of the edgier stuff from their collection, but I didn't get an approval from the Mr. so, I settled in with something safe.

Surprisingly, a very traditional silver earring: Rs.500



A smaller version of collar necklace in Gold: Rs.300





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